Free Fly Apparel

WHEN THE SUN CRANKS UP, SO DO WE

Unforgiving sun. Big days. No shade. Good thing our gear was made for it.

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High Heat. Strong Sun. Good Vibes.

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Men's Bamboo Hybrid Hoodie - True Navy / Blue Fog

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Bamboo Hybrid Hoodie - True Navy / Blue Fog

$78

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Men's Bamboo Lightweight Hoodie - Bahama Blue

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Men

Bamboo Lightweight Hoodie - Bahama Blue

$74

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Men's Bamboo Lightweight Graphic Hoodie - Catch A Cold One Aspen Grey

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Men

Bamboo Lightweight Graphic Hoodie - Catch A Cold One Aspen Grey

$74

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Bamboo Flex Pocket Tee - Black

$58

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Men's Bamboo Shade Hoodie - Dash Stripe Birch

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Bamboo Shade Hoodie - Dash Stripe Birch

$78

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Men's Bamboo Flex Polo II - Heather Sea Pine

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Men

Bamboo Flex Polo II - Heather Sea Pine

$84

Men's Bamboo Northcoast Fleece Crew - Heather Grey

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Men

Bamboo Northcoast Fleece Crew - Heather Grey

$108

Men's Bamboo Northcoast Fleece Full Zip Hoodie - Russet

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Bamboo Northcoast Fleece Full Zip Hoodie - Russet

$128

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Men

Bamboo Slub Polo II - Ocean Mist

$38 ~~$78~~

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Bamboo Motion Boxer Brief - Black

$36

Men's Bamboo Flex Polo II - Heather Aspen Grey

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Men

Bamboo Flex Polo II - Heather Aspen Grey

$84

Men's Active Breeze Short Lined – 5.5" - Seasmoke Camo Black

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Active Breeze Short Lined – 5.5" - Seasmoke Camo Black

$84

The Sullivan’s Selection

Easygoing. Polished. Lounge-ready. The Sullivan’s assortment strikes every note with hemp’s linen-like touch and TENCEL™’s buttery-soft feel.

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Men’s Breeze Vent Shorts

Fast-drying performance shorts refined with engineered micro-perforations for exceptional airflow

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Women’s Active Breeze Collection

Made with quick-dry technical stretch fabric, our Active Breeze pieces help you stay cool and at ease in heat and humidity

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Untamed Comfort

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Bamboo

After years searching for better performance fabrics, we discovered bamboo—a regenerative material packed with natural performance benefits. Since 2011, we’ve used it to craft seriously soft sunwear.

Discover the Bamboo Difference

MEET OUR TEAM

Free Fly Team

Big-wave riders. Committed anglers. World champions. The Free Fly crew brings together hard-charging athletes and inspiring people who test our gear every single day.

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Mark Healey

Waterman, Big-Wave Rider, Freediver

Learn About Him

Rachael Tilly

Pro surfer, 3x WSL Longboard World Champ

Learn About Her

Cam Richards

Professional Surfer

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Evan Geiselman

Pro Surfer, Fly Angler

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Sage Johnson

Fishing Guide

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Benny Blanco

Fishing Guide, Conservationist

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Featured Story

SUNSET, ONCE MORE

Emi Erickson keeps a quiet rhythm on the North Shore. The seasons barely shift there—only the swell’s direction, the afternoon light, and the wind coming up later in the day. She still spends plenty of days on the road, but when winter swell arrives, her world gently pulls back toward Sunset Beach.

Read Story

Featured Story

Baja’s Two Faces

What happens when a crew of salty, feral athletes and anglers land on the Baja peninsula with only a loose idea and a couple tanks of gas? After a winter spent tucked away, that’s exactly what we did. We pointed south to chase the kind of strange energy you only find in desert heat and chaos—a mix of dusty roads, cacti, and trippy coastal views.

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Looking Back

Standouts of 2025

This year, we covered 48,548 flight miles. On the way, two cameras “went swimming” and one drone made a truly memorable nose dive. We flew to the Keys for an *almost* Grand Slam. We chased grey ghosts in Hawaii. We created our first-ever surf collection. And we earned our B Corp Certification.

It was a big year, so we pulled together a few highlights—photos, notes, keepsakes, and moments that made 2025 one to remember.

See the Recap

Surfer carving across a powerful ocean wave

WE’RE GETTING NOTICED

The Bamboo Shade Hoodie is a perfect do-it-all shirt for summer days.

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Free Fly introduced the Topogrid Pant earlier this spring, and it quickly became our go-to pant.

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Few fly-fishing brands make clothing this comfortable and well cut—and that’s true for the Bamboo Shade Hoodie II.

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These Leggings hit a great weight; breathable and comfortable. A great fit for every season.

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With a featherweight design, ultra-soft stretch, and a UPF 25+ rating, the Elevate Lightweight Hoodie is sure to become your new go-to.

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The Reverb Short may be the short of the summer, versatile enough for nearly anything—inside or outside.

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I reach for my Breeze Flats Pant almost every time. They’re breezy, breathable, and the slightly tapered leg stays under waders or looks cute alone.

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WHEN THE SUN CRANKS UP, SO DO WE

Best-Selling Picks

The Sullivan’s Selection

Men’s Breeze Vent Shorts

Women’s Active Breeze Collection

Explore the Complete Lineup

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Bamboo

Free Fly Team

SUNSET, ONCE MORE

IN THE FLOW

Baja’s Two Faces

Preparing for the World’s Largest Waves

Standouts of 2025

WHEN THE SUN CRANKS UP, SO DO WE

Best-Selling Picks

The Sullivan’s Selection

Men’s Breeze Vent Shorts

Women’s Active Breeze Collection

Explore the Complete Lineup

Powered with Bamboo Powered withBamboo

Free Fly Team

SUNSET, ONCE MORE

Wild Comfort.

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Bamboo